This session is for real estate brokers in Dubai at any stage of their career. Khadija shares lessons from over 12 years in the industry — covering everything from how she landed her first high-net-worth client to how she manages a portfolio of over 40 football players and celebrity investors today.

This is a common misconception she addresses directly. Khadija isn't limited to a specific price point — she focuses on investment strategy and capital gain. Her commission model is performance-based: she earns the standard 2% on resale, but her real compensation comes from the returns her clients achieve.

She evaluates four key factors: price per square foot relative to the surrounding market, the quality and functionality of the layout, the view, and how many similar units exist in the building. She targets rare, high-demand units with limited competition — which makes reselling significantly easier.

Khadija describes herself as the "least pushy broker ever." She presents a full investment study — pros, cons, risks, and advantages — and then lets the client decide on their own timeline. She believes pushing clients into large financial decisions is counterproductive and that the right clients will come back when they're ready.

Learn the entire market before choosing a niche. Khadija recommends that new brokers master secondary (resale) properties across all areas of Dubai first, treat that as the real foundation of brokerage, and only specialise once they've built broad market knowledge after a year or two — like a "Swiss Army knife" before becoming a specialist.